I have to say, our male customers are a lot more experimental with their colours that it was hard to narrow it down to just three. In the end, there were a few that came up repeatedly, through trunks, shorts and our newly added men’s shirts.
Sleek, timeless and somehow able to make a statement despite it technically being a neutral, #3 Black was easily the most popular colour to come out of menswear in 2025. I can’t say I’m surprised, there’s something reliable yet undeniably sexy about black, especially in silk form.
Grey was another popular colour that came up again and again, especially #27. Silver Grey. As the name suggests, it’s a light grey and when made from silk charmeuse, it has almost a metallic sheen to it. Another neutral, it’s lighter than black but still incredibly versatile, balanced and sophisticated, and when done right is never boring.
Earthy and calming, #85. Olive Green takes the third spot of most popular men’s colours, showing up as men’s silk trunks repeatedly in 2025. Green has so much symbolism associated with it that you could write a book, and I’m sure someone has, but when I think of this particular shade, I think growth, harmony and nature (it is named after a plant after all). It’s universally flattering, incredibly timeless and surprisingly versatile. Whenever Olive Green shows up in an order I can’t help but think, “man, that looks good.”
